Genre Consideration

consider genre in the context of our evolving electronic media environment. the uarc issue ties in obliquely with questions over genre. genre is not contained by corporate or institutional boundaries. the war film/tv show genre is well-established. it's classical phase was during the war years 1941-1945, when the government and hollywood unified in an overarching nationalist mission that still reverberates in todays market. a level of sophistication has been reached that allows for state projects/product to compete in the marketplace of info and entertainment with strictly entertainment-oriented product. ethical and moral boundaries blur.

in relation to the thomas schatz chapter on genre, consider what kinds of impacts the global marketplace, diaspora, transnational media corporations, ethnicity, consumer age, narrative or game expectations, globalization, venues and platforms, technological capablities or limitations, etc. have on how genres survive, morph, evolve, converge, synergize, etc?

for example, in the 21st century we've seen the rise of the first person shooter video game capture a significant share of the market. it has a paramilitary focus, even when the only things being shot up are monsters and aliens. is this because this kind of activity is more kinetically engaging, easier to construct with point and click technologies, satisfies some deep primal need in human kind, etc?